Justin Bieber has been a dominating force in pop music for over a decade, transforming from a YouTube sensation to a global icon. His music videos have played a crucial role in his rise to superstardom, with each one offering a visual story that complements his evolving sound and persona. From heartfelt ballads to high-energy dance tracks, Bieber’s videography captures the essence of his musical journey and personal growth. Whether you’re a longtime “Belieber” or a casual listener, his music videos provide stunning visuals, innovative concepts, and iconic moments that reflect his artistic evolution.
In this ranked list, we’ll explore Justin Bieber’s best music videos, each one highlighting a different era of his career. From early pop hits to more mature, introspective releases, these videos showcase Bieber’s range as both an artist and performer. Let’s dive into the world of Justin Bieber’s music videos and see which ones stand out as his greatest visual achievements.
1. “Sorry” (2015)
Released as part of Bieber’s Purpose album, “Sorry” is arguably one of the most iconic music videos of his career. Directed by Parris Goebel, the video features a vibrant all-female dance crew in a colourful, carefree setting. Although Bieber himself doesn’t appear in the video, the contagious energy, intricate choreography, and neon aesthetics make it a fan favourite. The video’s upbeat vibe perfectly complements the tropical-house sound of the track and became a viral hit, garnering billions of views.
2. “Baby” ft. Ludacris (2010)
The video for “Baby” is a throwback to Justin’s early career and remains one of his most recognizable works. Set in a bowling alley, the video showcases a young Bieber trying to win over a girl while engaging in some playful dance-offs with Ludacris and a group of teens. The energetic choreography, catchy chorus, and Bieber’s boyish charm cemented this video as a classic, making it a nostalgic favourite for longtime fans. It’s also one of the most-watched music videos of all time on YouTube.
3. “What Do You Mean?” (2015)
This music video marked a turning point in Bieber’s career, ushering in his more mature, reflective sound during the Purpose era. The cinematic visuals tell the story of a relationship filled with tension, mystery, and emotion. The video’s sleek production, dramatic plot twists, and powerful message about confusion in relationships set the stage for Bieber’s rebranding as an adult pop artist. The video resonated with fans and critics alike, showcasing a new side of Bieber’s artistry.
4. “Love Yourself” (2015)
“Love Yourself” takes a minimalist approach to storytelling, using interpretive dance to communicate the struggles and dynamics of a failing relationship. The video features two dancers in a domestic setting, using their movements to express the song’s emotional depth. Bieber himself takes a step back, allowing the choreography to take centre stage, highlighting the song’s introspective lyrics. This understated yet impactful video became a fan favorite, thanks to its simplicity and emotional resonance.
5. “Yummy” (2020)
The music video for “Yummy” is a colourful and quirky experience, reflecting the song’s playful and upbeat nature. Set in a luxurious banquet hall filled with eccentric dishes and outlandish decor, Bieber interacts with a variety of characters and over-the-top food presentations. The whimsical visuals, along with Bieber’s lighthearted energy, made this video a vibrant and fun addition to his catalogue, while also showcasing his return to music after a brief hiatus.
6. “Peaches” ft. Daniel Caesar, Giveon (2021)
“Peaches” is a smooth, laid-back anthem, and the accompanying video reflects that chill vibe. Filmed with soft, warm tones, the video features Bieber cruising through various colourful locations with his collaborators Daniel Caesar and Giveon. The sleek aesthetics and carefree mood of the video perfectly match the song’s breezy melody, making it one of Bieber’s most visually pleasing projects in recent years. The video enhances the feel-good energy of the track, making it an instant fan favourite.
7. “Ghost” (2021)
The video for “Ghost” delves into themes of loss, love, and healing, making it one of Bieber’s most emotionally charged music videos. Starring alongside actress Diane Keaton, Bieber portrays a man coping with the loss of a loved one and learning to find solace in their memory. The video’s heartfelt storyline and cinematic visuals offer a poignant interpretation of the song’s lyrics. The emotional depth and stellar performances from Bieber and Keaton make this video stand out as one of his most mature and reflective works.
8. “Boyfriend” (2012)
With the release of “Boyfriend,” Bieber began shifting away from his teen-pop image, embracing a more mature sound and style. The music video reflects this transition, featuring Bieber in a sleek, stylish environment with fast cars, glamorous parties, and romantic moments. The cool, confident visuals were a statement of Bieber’s growing artistry, signalling the beginning of his evolution from teen idol to global pop star.
9. “Intentions” ft. Quavo (2020)
The “Intentions” video goes beyond typical pop visuals by focusing on real-life stories of women overcoming challenges and pursuing their dreams. Bieber and Quavo highlight the lives of three women from underserved communities in Los Angeles, offering support and showcasing their resilience. The uplifting message and documentary-style approach make this video a standout in Bieber’s catalogue, adding depth and a sense of purpose to the song.
10. “As Long As You Love Me” ft. Big Sean (2012)
This music video is an action-packed narrative that blends romance with intensity. Starring Bieber as a young man fighting for love against all odds, the video features high-energy scenes of conflict, car chases, and a dramatic showdown. Big Sean’s cameo and the cinematic storytelling add layers to the video, making it a memorable piece that reflects the song’s themes of undying love and determination.
11. “Holy” ft. Chance the Rapper (2020)
“Holy” marks a shift in Bieber’s focus, with the video touching on themes of faith, hope, and resilience. The story centres on a couple facing struggles, including job loss and uncertainty, but finding strength through their love and faith. With guest appearances by Chance the Rapper and actors like Wilmer Valderrama, the video’s heartfelt message resonated deeply with fans, adding a spiritual dimension to Bieber’s evolving artistic narrative.
12. “Beauty and a Beat” ft. Nicki Minaj (2012)
This fun, high-energy music video is a visual party, shot in a POV style that makes viewers feel like they’re attending an extravagant pool party with Bieber. The vibrant visuals, dynamic camera work, and Nicki Minaj’s larger-than-life presence make this video an unforgettable experience. The playful energy and carefree atmosphere perfectly complement the song’s upbeat tempo, making it a fan favourite.
13. “Company” (2016)
“Company” is a laid-back video that gives fans an intimate look at Bieber’s life during his Purpose world tour. Featuring behind-the-scenes footage, exotic landscapes, and moments of reflection, the video feels like a visual scrapbook of Bieber’s journey. The video’s raw and authentic approach offers a glimpse into the superstar’s life beyond the stage, creating a connection between Bieber and his fans.
14. “All Around the World” ft. Ludacris (2013)
With stunning visuals shot in cities across the globe, “All Around the World” celebrates Bieber’s international fan base and his far-reaching impact. The video features clips from his live performances and interactions with fans, combined with high-energy shots of cities like Paris, Tokyo, and Rio de Janeiro. The global concept and electrifying visuals make this video a celebration of Bieber’s worldwide success.
15. “Lonely” ft. Benny Blanco (2020)
“Lonely” is one of Bieber’s most vulnerable and introspective videos, offering a raw look at the pressures and isolation that come with fame. The video stars young actor Jacob Tremblay as a young Bieber, capturing the loneliness he felt during his rise to fame. The minimalist visuals and deeply emotional storyline make this video stand out for its honesty and authenticity.
16. “Never Say Never” ft. Jaden Smith (2010)
“Never Say Never” is not only a motivational anthem but also a visual representation of Bieber’s journey from a young dreamer to a global star. The video, which features Jaden Smith, blends concert footage with clips from the Karate Kid movie, creating an uplifting narrative about perseverance and determination. The upbeat energy, combined with the video’s inspiring message, made this song and video a staple for fans during Bieber’s early career. It captures a youthful Justin rising to the challenge of his newfound fame while spreading a message of hope to his audience.
17. “Hold On” (2021)
The video for “Hold On” feels like a short film, packed with action, emotion, and a gripping storyline. Bieber plays a character desperate to save his loved one, willing to take extreme measures to afford her medical treatment. The video takes viewers through high-speed chases and moments of intense vulnerability, showing Bieber’s acting chops and adding depth to the song’s message about holding on during hard times. The emotional weight and cinematic visuals make “Hold On” one of his most dramatic and engaging music videos to date.
18. “Company” (2016)
“Company” offers an intimate, behind-the-scenes look into Bieber’s life during his Purpose tour. The video feels like a personal scrapbook, featuring clips of Justin travelling, performing, and enjoying downtime in beautiful locations. The raw, unfiltered nature of the video creates a sense of closeness between Bieber and his fans, offering a glimpse of the superstar’s life on the road. The relaxed and personal tone of the video perfectly complements the chill vibe of the song, making it a standout for its authenticity.
19. “Beauty and a Beat” ft. Nicki Minaj (2012)
“Beauty and a Beat” is one of Bieber’s most energetic and fun-filled music videos, featuring a massive pool party with vibrant, water-filled visuals. The video, shot in a playful first-person style, takes viewers through a party scene full of dancers, splashing water, and Nicki Minaj’s electric cameo performance. The choreography and carefree vibe make this video an unforgettable moment in Bieber’s career, adding a sense of fun and celebration that resonated with fans. The video is a favourite for its lively atmosphere and dynamic visuals.
20. “No Brainer” ft. DJ Khaled, Chance the Rapper, and Quavo (2018)
“No Brainer” is a summer anthem, and the video delivers on the fun, laid-back energy of the song. Featuring Bieber alongside DJ Khaled, Chance the Rapper, and Quavo, the video is set in a luxurious, sun-soaked environment, filled with vibrant colours, cool fashion, and carefree vibes. Bieber’s relaxed presence and stylish look perfectly match the song’s easy-going mood, making it a video that’s as visually appealing as it is catchy. The collaboration between these major artists adds star power to an already fun visual experience.
21. “U Smile” (2010)
“U Smile” features a softer, more romantic side of Justin Bieber, with the video focusing on the connection between Bieber and his fans. The video’s narrative shows Bieber spending time with a fan, creating a dreamy and intimate atmosphere that complements the song’s heartfelt lyrics. The simplicity of the visuals, combined with Bieber’s youthful charm, makes “U Smile” a sweet and nostalgic piece of his early career. This video reminds fans of the innocence and sincerity that initially made Bieber a global sensation.
22. “I’ll Show You” (2015)
“I’ll Show You” is a visually stunning music video that pairs Bieber’s introspective lyrics with breathtaking landscapes. Filmed in Iceland, the video features Bieber exploring the natural beauty of waterfalls, mountains, and glaciers, reflecting the song’s themes of vulnerability and self-discovery. The serene and powerful visuals create a sense of contrast between Bieber’s inner struggles and the vastness of the world around him. This video stands out for its artistic direction and its ability to visually communicate Bieber’s emotional journey.
23. “Friends” (2017)
The video for “Friends” features a more minimalist approach, with a focus on Bieber performing in front of dynamic visual effects. The song, which explores the complexities of staying friends after a breakup, is complemented by the sleek and modern visuals. While not as narrative-driven as some of his other videos, “Friends” shines in its simplicity and emphasis on Bieber’s performance. The video’s cool, stylized look fits the song’s upbeat yet emotional tone.
24. “E.T.A.” (2020)
“E.T.A.” offers a more artistic and intimate approach to visual storytelling. The video features Bieber in serene, natural settings, contemplating and singing about love and relationships. The soft, calming visuals of nature, combined with the song’s mellow vibe, make this video feel introspective and reflective. The simplicity of the concept allows Bieber’s voice and the song’s emotion to take centre stage, creating a visually calming yet deeply moving experience for viewers.
25. “Somebody to Love” (2010)
“Somebody to Love” is a high-energy dance video that showcases Bieber’s talent for performance and choreography. Featuring a collaboration with Usher, the video is filled with slick dance moves, vibrant lighting, and a modern aesthetic that matches Bieber’s growing reputation as a pop superstar. The fast-paced choreography and youthful energy make this video a favourite from his early days, highlighting Bieber’s ability to blend pop music with dance-heavy visuals.
26. “Confident” ft. Chance the Rapper (2013)
“Confident” marks a more mature turn in Bieber’s music and visuals, featuring a flirty and fun storyline where Bieber tries to win over a love interest. The video, which also features Chance the Rapper, has a playful energy with slick dance sequences and colourful settings. The chemistry between Bieber and the video’s leading lady, combined with Chance’s charismatic appearance, makes this video one of Bieber’s most entertaining and engaging visuals during his transition into adulthood.
27. “Pray” (2010)
The music video for “Pray” showcases Bieber’s philanthropic side, featuring real-life footage of people struggling with poverty, illness, and natural disasters. The video cuts between scenes of Bieber performing and moments of him visiting hospitals, meeting fans, and engaging in charitable efforts. The heartfelt visuals align with the song’s message of hope and empathy, highlighting a more socially conscious side of Bieber. The video resonates with fans for its sincerity and message of giving back.
28. “Turn to You (Mother’s Day Dedication)” (2012)
Dedicated to his mother, “Turn to You” is a heartfelt tribute that reflects Bieber’s deep appreciation for the sacrifices she made for him. While the video is more subdued in its visuals, focusing on intimate, personal moments, the emotional weight behind the song shines through. The simplicity of the video lets the message of love and gratitude take centre stage, making it a touching addition to Bieber’s videography.
29. “Where Are Ü Now” ft. Skrillex and Diplo (2015)
The video for “Where Are Ü Now” is an artistic collaboration that blends digital art with music, creating a unique visual experience. Throughout the video, Justin is shown performing in front of a constantly shifting backdrop of animated artwork created by fans. The video’s experimental and dynamic nature complements the electronic sound of the song, resulting in a visually striking and innovative music video that captures the creative energy behind the track.
30. “One Time” (2009)
Justin Bieber’s debut music video, “One Time” introduced the world to the young pop sensation. The video, set in a house party environment, features a young Bieber serenading his crush, all while showing off his playful charm and early talent. The video’s youthful innocence and carefree vibe represent a pivotal moment in Bieber’s rise to fame, making it a nostalgic favourite for longtime fans.
31. “Mistletoe” (2011)
“Mistletoe” is Bieber’s signature holiday music video, bringing a festive and romantic atmosphere to one of his most beloved Christmas tracks. Set in a charming winter wonderland, the video captures Bieber strolling through snowy streets, enjoying cozy moments by the fire, and sharing a sweet kiss with his love interest under the mistletoe. The warm visuals, combined with the song’s catchy holiday spirit, make “Mistletoe” a fan favourite during the Christmas season. It’s a perfect blend of Bieber’s charm and the magic of the holidays.
32. “All That Matters” (2013)
In “All That Matters,” Justin Bieber fully embraces a more mature, sensual aesthetic. The video is set in a dimly lit, minimalistic environment and focuses on Bieber’s intimate interactions with his love interest. The sleek visuals and sultry vibe reflect the emotional and romantic tone of the song, showcasing Bieber’s growth as an artist exploring deeper themes of love and relationships. The video is notable for its simplicity, focusing on Bieber’s performance and connection with the camera.
33. “2U” ft. David Guetta (2017)
The music video for “2U” features Victoria’s Secret models lip-syncing to the song, which adds a glamorous and high-fashion element to the track’s visuals. Although Bieber himself doesn’t appear in the video, the stunning visuals and stylish execution make it a standout in his videography. The upbeat, dance-infused song matches the playful energy of the models, making “2U” a visually striking collaboration between pop music and fashion.
34. “One Less Lonely Girl” (2009)
“One Less Lonely Girl” is one of Bieber’s earliest music videos and remains a fan favourite for its sweet and romantic storyline. The video shows Bieber searching for clues to find a girl he likes, leading to a heartfelt surprise at the end. The youthful innocence and Bieber’s boy-next-door charm make this video a nostalgic trip for fans who followed his early rise to fame. The video’s dreamy, romantic energy helped establish Bieber’s image as a teen heartthrob.
35. “Let Me Love You” (2016)
As a collaboration with DJ Snake, “Let Me Love You” presents a thrilling, action-packed music video. The video follows a couple involved in a dangerous heist, filled with dramatic twists, car chases, and a surprise virtual reality ending. Though Bieber doesn’t appear in the video, the intense storyline and visually dynamic scenes capture the excitement and energy of the song. The video’s cinematic feel made it stand out as one of the more adventurous and action-driven projects in his videography.
36. “Lonely Girl” (2010)
“Lonely Girl” showcases Bieber in a more stripped-down, intimate setting, performing for a small audience of girls at a theatre. The video highlights Bieber’s natural charisma and ability to connect with his fans on a personal level, creating a heartwarming atmosphere. The simplicity of the video, focusing mainly on his live performance and interactions with the crowd, makes it a nostalgic piece that emphasizes his early years as a teen idol.
37. “All Around the World” ft. Ludacris (2013)
“All Around the World” is a celebration of Bieber’s international success, featuring footage from his global tours and energetic performances. The video takes viewers through different cities, from Tokyo to Paris, showing Bieber performing in front of massive crowds. The combination of travel footage and high-energy concert scenes creates a dynamic visual experience that highlights his worldwide influence. It’s a tribute to his fans and the impact he has made across the globe.
38. “Heartbreaker” (2013)
The “Heartbreaker” video takes a more minimalistic approach, focusing on Bieber’s emotional performance of the song. The visuals are moody and introspective, complementing the track’s sombre tone. The video highlights Bieber’s vulnerability, showcasing his pain and heartbreak in a raw, unfiltered way. The lack of elaborate sets or storyline allows the song’s emotion to take centre stage, making it one of his more personal and intimate music videos.
39. “Never Let You Go” (2010)
“Never Let You Go” is set against the backdrop of a beautiful tropical paradise, featuring stunning beach and waterfall scenes. The video focuses on Bieber spending time with a love interest, and sharing romantic moments as they explore the scenic environment. The video’s dreamy, relaxed vibe aligns perfectly with the song’s gentle melody, creating a visual escape that fans find captivating. It’s a classic Bieber video that highlights his early charm and romantic appeal.
40. “I Don’t Care” ft. Ed Sheeran (2019)
“I Don’t Care” is a fun and whimsical music video that perfectly matches the carefree vibe of the song. Featuring both Bieber and Ed Sheeran in various playful and absurd settings, the video uses green-screen effects to place the duo in humorous and surreal situations, from dancing in animal costumes to lounging on the moon. The quirky, lighthearted nature of the video showcases both artists’ comedic sides, making it a fan favourite for its playful energy and catchy visuals.
41. “Habitual” (2020)
“Habitual” features Justin Bieber in an artistic and minimalistic setting, using earthy tones and abstract visuals to complement the song’s reflective lyrics. The video’s serene and meditative vibe focuses on themes of love and commitment, with Bieber exploring abstract, dream-like environments. The video’s stripped-back approach allows the emotional depth of the song to shine, making it a visually calming and introspective piece.
42. “Die in Your Arms” (2012)
“Die in Your Arms” is a retro-inspired video that combines vintage aesthetics with modern sensibilities. Bieber performs in various stylish, classic settings, blending throwback visuals with his smooth vocals. The video’s nostalgic vibe, along with Bieber’s charismatic performance, creates a unique blend of old-school charm and contemporary pop appeal. It’s a fun, lighthearted video that complements the song’s romantic message.
43. “Home to Mama” ft. Cody Simpson (2014)
“Home to Mama” showcases Bieber and Cody Simpson in a laid-back, acoustic setting, performing together in a cosy, intimate environment. The video’s simplicity highlights the musical chemistry between the two artists, creating a relaxed and easygoing atmosphere. The stripped-down visuals perfectly match the acoustic nature of the song, offering a different, more organic side of Bieber’s music.
44. “You Smile” (2010)
“You Smile” is a heartfelt video that highlights Bieber’s connection with his fans. The video features a behind-the-scenes look at Bieber interacting with fans, giving personal performances, and sharing moments of gratitude. The simplicity and sincerity of the visuals capture the deep bond Bieber has with his fanbase, making it a touching tribute to those who have supported him from the beginning. It’s a nostalgic video that brings a sense of warmth and appreciation.
45. “Anyone” (2021)
“Anyone” is a cinematic and nostalgic music video that transports viewers back to the golden era of classic boxing films. In the video, Bieber plays a boxer training and fighting for his love, channelling a timeless underdog spirit. The black-and-white aesthetic and vintage themes evoke a sense of old Hollywood, making this video stand out for its artistic approach. The romantic yet gritty storyline, combined with Bieber’s emotional performance, adds depth to the song’s message of devotion.
Justin Bieber’s music videos have played an essential role in shaping his public image and showcasing his evolution as an artist. From the innocent, teen idol charm of “One Time” to the introspective and mature themes in “Lonely” and “Ghost,” Bieber’s videography covers a wide range of emotions, themes, and artistic styles. His ability to continually reinvent himself through his visuals—whether it’s high-energy dance anthems, heartfelt ballads, or cinematic short films—proves his versatility and lasting appeal in the music industry.
Each video in this ranked list represents a milestone in Bieber’s career, from his early days as a young pop sensation to his current status as a global superstar. These music videos not only capture the essence of his songs but also offer a visual narrative that has allowed Bieber to connect with fans on a deeper level, creating moments that will remain iconic for years to come.